Defining the Future of Digital Media

March 5th-March 8th, 2017 | Rancho Mirage, CA

No other conference comes close to offering the community, exchange of ideas and learning opportunities of the AdMonsters Publisher Forum [drop the mic].

About

No other conference comes close to offering the community, exchange of ideas and learning opportunities of the AdMonsters Publisher Forum [drop the mic].

  • Connect with your peers to advance the digital media industry.
  • Delve into the latest topics focused on maximizing revenue.
  • Experience a unique event with an agenda you help set.
  • Interact with technology service providers and see their solutions in action.
  • Take away actionable insights for your company, your department and yourself.
  • Don’t take our word for it. Over 98% of attendees leave with tangible learnings that they can apply in their job:

“Best event in our space. All Ad Ops people should attend, it is actionable and the only place where you can interact with your people for hours on end.”

“This is a great experience to meet other people in your same industry who are going through similar issues. It is an opportunity to learn about new solutions as well as contribute to the community.”

“It’s the one place to go and collaborate with other publishers. The learning environment is invaluable.”

“AdMonsters Publisher Forums is the place where your career takes off.”

Registration

Registration for this event is now only $1,395 and includes:

  • 3.5 day of discussion and discourse
  • Keynote addresses from industry visionaries
  • Attendee-led sessions and workshops
  • Small group breakouts covering a wide variety of ad op current topics
  • Sunday evening cocktail reception and dinner
  • Monday evening sponsored “Speed Dating” networking reception
  • Sponsor & attendee Monday dinner
  • Tuesday afternoon off-site activities
  • Attendee-only Tuesday dinner
  • Breakfasts and lunches during the conference

Keynotes

  • Scott Dickey

    CEO

    Game of Platforms: How Publishers Stay Atop Content Fragmentation

    Strangely enough, the transition from print to digital encouraged TEN: The Enthusiast Network to be nimble enough to experiment and embrace ever-growing world of connected platforms. CEO Scott Dickey will roll through the successes and failures in transforming TEN into a cutting-edge digital media company, and the areas he has his eyes on next.

  • Jeff Sample

    Former Vice President, Ad Operations, IPG Mediabrands / Independent Consultant

    Destination Consolidation: How The Lines Around Brands, Vendors and Publishers Are Being Redrawn

    More and more major brands are bringing programmatic efforts in-house, a trend that threatens (or promises, depending on your perspective) a serious shake-up in the media landscape. Jeff Sample comes to us with tales from the frontlines of this movement. For publishers, there are business and tech implications in this evolution, which stands to hasten the ad tech consolidation we’re heard about. Learn how publishers might navigate the changing landscape to their advantage.

Speakers

  • Rob Beeler

    Chairman
  • Jeff Mayer

    Director of Programmatic
  • Kavata Mbondo

    VP, Digital Revenue Strategy and Ops
  • Matthew Wheatland

    US Director of Programmatic
  • Brian Brownie

  • Chris Pirrone

  • Alex Jakovleski

    Director of Ad Products

Location

Omni Rancho Las Palmas Resort

41000 Bob Hope Dr
Rancho Mirage, CA 92270

Agenda

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Sunday, Mar 05

Clear filters
  1. 6:00 pm - 7:30 pm

    Opening Reception for Attendees

    Meet your fellow attendees over drinks and snacks! Participants will be broken up into groups and asked to complete a (fun, we swear!) activity that will inform the agenda and discussion over the coming days.

  2. 7:30 pm - 10:00 pm

    Sponsor and Attendee Receptions

    Activities

    Representatives from sponsoring companies join the party, and the Digital Media Leadership Awards are handed out.

Monday, Mar 06

Clear filters
  1. 8:00 am - 9:00 am

    Breakfast

    Best get a big helping of this scrumptious breakfast because you've got a long day ahead!

  2. 9:00 am - 9:20 am

    PubForum Kickoff

    A big hello from emcee Rob Beeler, AdMonsters Publisher, who will share the house rules, introduce the AdMonsters team and give an overview of the next few days.

  3. 9:20 am - 10:10 am

    Game of Platforms: How Publishers Stay Atop Content Fragmentation

    Full Group Keynotes

    Strangely enough, the transition from print to digital encouraged TEN: The Enthusiast Network to be nimble enough to experiment and embrace ever-growing world of connected platforms. CEO Scott Dickey will roll through the successes and failures in transforming TEN into a cutting-edge digital media company, and the areas he has his eyes on next.

  4. 10:10 am - 10:30 am

    Emerald Sponsor Session

    Full Group
  5. 10:30 am - 10:50 am

    Morning Networking Break

    Stretch your legs before diving into the next set of sessions.

  6. 10:50 am - 11:40 am

    Breakout 2: Way of the Header

    Breakouts
  7. 10:50 am - 11:40 am

    Breakout 1: The Brave New World of Data Licensing

    Breakouts
  8. 11:50 am - 12:10 pm

    Emerald Sponsor Session

    Full Group
  9. 12:10 pm - 12:20 pm

    Elevator Pitches

    Full Group

    Sponsoring tech providers will take a minute each to explain what they do and encourage attendees to chat further during the evening's Attendee-Sponsor Speed Dating.

  10. 12:20 pm - 1:20 pm

    Lunch

    Meal

    Yup, we hear those tummies rumbling.

  11. 1:20 pm - 1:40 pm

    State of Ad Ops

    Full Group

    A full group discussion about what's top of mind for the ad operations community.

  12. 1:40 pm - 2:00 pm

    Emerald Sponsor Session

    Full Group
  13. 2:10 pm - 3:00 pm

    Afternoon Breakouts

    Breakouts
  14. 3:00 pm - 3:30 pm

    Afternoon Networking Break

    Break

    Can you feel the caffeine? Well, if not, you better grab some joe.

  15. 3:30 pm - 4:10 pm

    Digital Media Leadership Awards

    Full Group
  16. 4:10 pm - 4:30 pm

    Sponsor Elevator Pitches

    Full Group

    The rest of the sponsoring tech providers are given a minute to explain what they do and why you should speak more with them during Attendee-Sponsor Speed Dating.

  17. 5:00 pm - 7:30 pm

    Attendee-Sponsor Speed Dating

    Full Group

    In this unique format for getting to know the tech providers sponsoring the Publisher Forum, attendees will go around a room of sponsors, introduce themselves and learn a bit about how each company is changing the digital advertising industry. (Of course, there will be drinks and snacks to liven up the conversation.) Sponsoring companies will give attendees stickers, and those that grab enough will be eligible for a serious prize given out during the Attendee-Sponsor Dinner.

  18. 7:30 pm - 10:00 pm

    Attendee-Sponsor Dinner

    Full Group

    A gourmet meal enjoyed by attendees and sponsoring tech provider together, accompanied by music and... surprises?

Tuesday, Mar 07

Clear filters
  1. 8:00 am - 9:00 am

    Breakfast

    Meal
  2. 9:00 am - 9:50 am

    Destination Consolidation: How The Lines Around Brands, Vendors and Publishers Are Being Redrawn

    Full Group Keynotes

    More and more major brands are bringing programmatic efforts in-house, a trend that threatens (or promises, depending on your perspective) a serious shake-up in the media landscape. Jeff Sample comes to us with tales from the frontlines of this movement. For publishers, there are business and tech implications in this evolution, which stands to hasten the ad tech consolidation we’re heard about. Learn how publishers might navigate the changing landscape to their advantage.

     

  3. 9:50 am - 10:20 am

    Morning Breakout Sessions

    Full Group
  4. 10:20 am - 10:30 am

    Morning Break

    Break
  5. 10:30 am - 10:50 am

    Morning Breakout Sessions

    Full Group
  6. 12:40 pm - 4:10 pm

    Off-Site Activities

    Activities

    Grab a box lunch and head to your activity destination, one of the following: 

    • Catamaran Sail
    • Horseback Riding
    • Hummer Tour to San Andrea Fault
    • Escape Room Adventure
    • Mountain Biking Tour - Desert Playground Tour
    • Hiking in Indian Canyon
    • Excursion to Joshua Tree 
  7. 6:45 pm - 10:15 pm

    Publisher Attendee Dinner

    Meal

    Look forward to an unforgettable meal to top off a memorable day. AdMonsters has found a gorgeous local spot for attendees to enjoy first-class food and beverage, as well as the good company of ops professionals.

Wednesday, Mar 08

Clear filters
  1. 8:00 am - 9:00 am

    Breakfast

    Meal
  2. 9:00 am - 9:20 am

    Admonsters Business

    Full Group

    We've got a lot cooking at AdMonsters: emcee Rob Beeler will roll through findings from research projects like the Salary Survey and the State of Ad Ops, while sharing our in-depth articles and Playbooks as well as upcoming Meetups around the country.

  3. 9:30 am - 10:20 am

    Attendee Breakout Sessions Round 1

    Breakouts

    Breakouts are often attendees’ favorite part of the Publisher Forum, one of the reasons we save them for last. Concurring peer-led discussion groups will take deep dives into the topics of highest concern to ad operations professionals. Sample topics range from the highly technical like ad server migrations, programmatic struggles and viewability, to workflow and office challenges like management, hiring and training.

  4. 10:20 am - 10:40 am

    Break and Check Out of Hotel

    Break
  5. 10:40 am - 11:30 am

    Attendee Breakout Sessions Round 2

    Breakouts
  6. 11:40 am - 12:30 pm

    Attendee Breakout Sessions Round 3

    Breakouts
  7. 12:30 pm - 1:30 pm

    Lunch

    Meal
  8. 1:30 pm - 2:30 pm

    Report In and Wrap Up

    Full Group

    Representatives from the breakout sessions share notes to the full group, and others are invited to opine on the issues raised. To close the event, we'll examine what we've learned the past few days and where we are headed next.

Networking

Our networking events are where Publisher Forums go from conference to full-scale event experience: 

Opening Reception for Attendees | Sunday – 6:00-7:00 PM
Meet your fellow attendees over drinks and snacks! Participants will be broken up into groups and asked to complete a (fun, we swear!) activity that will inform the agenda and discussion over the coming days.

Opening Night Reception | Sunday – 7:30-10:00PM
Meet. Mingle. Kick of the Publisher Forum with your fellow Ad Ops brethren.

Attendee-Sponsor Speed Dating | Monday – 5:00-6:30 PM
This unique event is where the rubber meets the road. Speak with tech providers in a casual setting about your specific challenges, get personalized attention and real-world solutions. Drinks and snacks provided.

Attendee-Sponsor Dinner | Monday – 7:30 – 10:00PM
A gourmet meal enjoyed by attendees and sponsors, accompanied by music and… surprises? Always one of the highlights of Publisher Forum!

Off-site Activities | Tuesday – 1:00 – 4:00PM
Got adventure? Your brain needs a little break after all this thinking! Enjoy our host city with activities that range from adventurous to relaxing… and where you’ll make connections that will last long past the adrenaline rush (if that’s your bag!)

Publisher Dinner | Tuesday 7:00 – 10:00 PM
Look forward to an unforgettable meal to top off a memorable day. AdMonsters has found a gorgeous local spot for attendees to enjoy first-class food and beverage, as well as the good company of your ad ops peers.

Sponsors

Break Sponsor
Clipcentric
Silver
Index Exchange
Integral Ad Science
The Media Trust
Quantcast
SOVRN
Bronze
District M
Vertamedia

FAQ

Who attends Publisher Forum?

AdMonsters Publisher Forums are designed specifically for digital strategists and operations and technology leaders at online publishers, content creators and mobile application developers. AdMonsters reviews and approves each individual participant to ensure a conversation amongst a community of senior peers in digital media.

 

What should I expect at the Publisher Forum?

Most sessions are open to attendees only, except for Sponsor Workshops, Panels, and Networking Sessions.
The Publisher Forum conference takes place over three days, beginning with a cocktail reception and dinner on Sunday evening and ending at 5 PM Wednesday. The agenda includes:

  • 2-3 keynotes by industry visionaries
  • Sessions led by ad ops leaders who are also part of the AdMonsters community
  • Breakouts covering a wide variety of focused and ad-ops relevant topics

The 30-60 minute attendee sessions include presentations, round-table discussions and case studies on a wide variety of relevant topics such as: ad serving technology, inventory management, organizational structure, business process automation, ad operations policies, rich/streaming media and more.

 

Why should I register early?

Two reasons:

  • The price for Publisher Forums goes up as we get closer to the event date
  • We always sell out since we limit the number of attendees to keep the conversations open and flowing   

 

Should I also become an AdMonsters member?

AdMonsters Members have full access to all the premium features of the site, including free downloads of special reports. You also get full access to conference sessions and content. So if you have to miss a Publisher Forum (the horror!), you can still view the slides from each of the sessions. Membership costs just $199 a year. You can become a member now, or add it to your order when registering for a Publisher Forum.

 

IAB Digital Ad Operations Recertification

Attending the full Publisher Forum can earn your 8 credits towards your IAB Digital Ad Operations Recertification.

 

Cancellation Policy

All conference fees are non-refundable. Substitutions will be accepted.  Non-payment or non-attendance due to natural disaster or any other reason does not constitute cancellation or refund. If for any reason Access Intelligence/AdMonsters decided to cancel or postpone this event, Access Intelligence/AdMonsters is not responsible for covering airfare, hotel or other travel costs incurred by the attendees. No hotel cancellations available within 30 days of event. Note: All payments must be received before entering the event.

 

IAB Digital Ad Operations Recertification

IAB Digital Ad Operations Recertification Attending the full Publisher Forum can earn your 8 credits towards your IAB Digital Ad Operations Recertification.